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Just as the menu of summer activities, programs and events varies between operations, so do the goals and metrics that measure success. Being profitable is an important metric but it creates complexities. Listen on as we learn how 10 resorts
Steve Nilsen, more commonly known as Stix, is a legendary brand marketer, having worked with brands such as PBR, Red Bull, and now he serves as the VP of Cult Indoctrination at Liquid Death Mountain Water. If you're not familiar with Liquid Dea
This two-part discussion will cover how organizations move beyond setbacks to grow through challenges and how to be a place where people thrive. Let's face it, we are all a bit stressed and burnt out after a couple of years of facing serious ch
This two-part discussion covers how organizations move beyond setbacks to grow through challenges and how to be a place where people thrive. Part one defines resilience, what we're doing wrong, and stress triggers. Learn more about SAM's Summ
Sustainability encompasses so much more than going “green.” The growth of sustainability specialist positions at mountain resorts and beyond has us asking, “What does it really mean to be a sustainable business?” We’ve gathered a group of susta
This PodSAM is a must-listen for any leader or future leader in the industry. Tune in to the second topic in our Summit Series Leadership forum where we gather top industry leaders and 10 emerging leaders to discuss approaches to "Values-Drive
SAM sat down with Sierra-at-Tahoe GM John Rice to reflect on the remediation and reopening process after the Caldor Fire blazed through 16 months ago. While the work is far from done, Sierra-at-Tahoe’s recovery efforts offer valuable lessons in
This PodSAM is a must listen for any leader or future leader in the industry. Tune in to the first topic in our Summit Series Leadership forum where we gather top industry leaders and 10 emerging leaders to discuss approaches to "Community Rela
When Mountain High and Dodge Ridge owner, Karl Kapuscinski purchased China Peak Mountain Resort from owner Tim Cohee on Dec. 8, 2022, it brought together two industry innovators, each with 40 years of experience, and the promise of a new small-
A ski area general manager, a mid-level manager, a ski patroller, and an industry newcomer walk into...a room full of 450 people. Origin stories unfold. SAM editor Dave Meeker leads this panel discussion at the 2022 PNSAA Mountain Works Confere
Molly Kawahata, a former advisor for energy and climate change at the Obama White House, chats with SAM associate editor Sarah Wojcik about the fossil fuel funded myth of the personal “carbon footprint,” the problem with climate shaming, and wh
We gathered a panel of experts at our 2022 Summer Ops Camp in Tremblant to discuss best practices for attracting customers to resort summer activities. From the best mix of attractions to the right narrative, this discussion is full of importan
Spring is fast approaching in many parts of the country, but before we put this winter to bed, let’s unpack this season and look ahead to the next one. On this episode we brought together industry leaders to reflect on the past year and share
Last winter, unified messaging and clear Covid protocols resulted in a successful season. The 2021-2022 winter season has already been a bit different. On this episode of PodSAM, we do a gut check on what we, as an industry, can do to try and g
On the night of August 29, 2021, the Caldor wildfire blazed into Sierra-at-Tahoe’s West Bowl. Listen to this two-part special as we talk with Sierra's general manager, John Rice, about what it was like to be the boots on the ground as the fire
On the night of August 29, 2021, the Caldor wildfire blazed into Sierra-at-Tahoe’s West Bowl. Listen to this two-part special as we talk with Sierra's general manager, John Rice, about what it was like to be the boots on the ground as the fire
Small ski areas thrived last season as people stayed closer to home and new skiers and riders came out in droves. How will these areas fare this winter as Covid continues to impact travel and recreation, and more locals now have a connection to
Going into the 2021-22 season, we're seeing dramatic changes in how guests interact with mountain resorts, what guests need and want from resorts, and even how guests see resorts fitting into their lives. On this episode we discuss how communi
The industry breathed a sigh of relief when last winter was in the rearview mirror. That sense of relief was all too short lived, though. While this winter won’t be the same as last, it appears that Covid will still be very much a part of it. O
Meet the next generation of snowsports leaders. In this episode we highlight SAM Magazine's annual 10 Under 30. This year's group of 20-somethings has already left their mark and they have ideas about where snowsports should head next. Wait, I
Meet the next generation of snowsports leaders. In this episode we highlight SAM Magazine's annual 10 Under 30. This year's group of 20-somethings has already left their mark and they have ideas about where snowsports should head next. Wait, I
Labor shortages and affordable housing problems are historically cyclical and local, but this time around seems different. This episode is supported by Doppelmayr.
End-of-season burnout has been more severe this spring than usual—so how do we move our teams forward into summer ops and beyond? It will take more than a vaccine to recover from the non-stop stress of this Covid year.Listen in as mountain ope
On this episode we discuss trends in hiring, how to draw a strong applicant pool with your job description, cultivating a strong company culture, and hiring for diversity. Staffing is often one of the biggest hurdles operators face, an
A year has passed since the world shut down, and we are seeing light at the end of the tunnel. What lies ahead? The pandemic forced an altered perspective on how we live, work, and play. How much of this will remain once the world opens up agai
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