Jason Falls of Social Media Explorer joins Jay to discuss the news that Facebook is ratcheting back the exposure of content posts from brand pages. Now, as few as 1-2% of your fans will actually see your posts organically.Jason Falls and Jay Ehret discuss:- Is this the end of small businesses using Facebook?- How will brands, both big and small react to this move?- It will not be important to be great at content marketing- Businesses who are proficient in PPC (pay per click) advertsing will have the advantages.- Was there every really such a thing as marketing 2.0?- Advice on how use Facebook now that pay-for-play is required.Get complete show notes and links at the blog website:http://themarketingspot.com/2014/03/small-business-ditch-facebook.html