Divine Bunch is a New Jersey native who relocated and fell in love with Elizabethtown, Kentucky. She has loved writing since she could hold a pen. She is a real estate website copywriter, primarily working with service-based business. She writes for groundbreaking entrepreneurs including Miriam Mckisi, a real estate investor and American Ninja Warrior, Sakina Bunch, a #1 best-selling author and industry leader in the holistic health space, and Ayisa Hayes-Taylor a renowned celebrity ghostwriter.
She is trained in buyer psychology, ethical sales copy, and search engine optimization.
She also proudly serves as the president of Explore Hardin Country, a nonprofit organization dedicated to marketing and educating small businesses based in Hardin County Kentucky.
For today’s episode we will cover:
[00:00 - 8:09] Opening Segment.
[8:09 - 13:19] Getting into the psychology of the buyer
[13:19 - 18:34] Focusing down on a niche and the complexity of online marketing
[18:34 - 22:42] Tapping into the emotional side of real estate
[22:42 - 32:32] Setting yourself apart from the competition
[30:32- 36:51] The importance of building a digital presence
[36:51 - 39:39] Where to find copywriters for real estate
[39:39 - 40:55] On the horizon for Divine Bunch
[40:55 - 45:50] Closing segment.
Tweetable Quotes:
“The mistake that I see all the time is that people constantly talk about what they have and what they offer, which is great, and it brings awareness to what you're selling or your objective of your website. But it's not by constantly talking about what you have, it's not connecting your reader to what's in it for them.” - Divine Bunch.
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