Daniel Murray is Head of Marketing Operations at ServiceTitan. In this episode, we explore marketing, psychology, copywriting, how to build a personal brand, and selling with emotion. Starting a company is hard, and getting people to care about it even more difficult. That's why your marketing and messaging has to stand out.
As Daniel said, "You're not going to win on product or sales. You're going to win on brand." We also discuss being competitive, how to hire people, and why your marketing should not be selling so often. It's all about creating value for your audience. You should check out Daniel's podcast, The Marketing Millennials.
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