Rebecca Emery, Founder and AI Business Strategist at Seacoast AI

In this insightful conversation, Ann Kraus and Rebecca Emery delve into the world of AI and its impact on digital marketing. They discuss the ways in which AI can be harnessed to enhance digital marketing strategies and its potential to revolutionize the field. Rebecca emphasizes the importance of balancing AI with human oversight and shares four crucial tips for agencies and marketers to navigate the legal and ethical challenges posed by AI. Additionally, they explore common mistakes marketers make when integrating AI and recommend valuable resources for staying updated in this rapidly evolving field.