Join Izzy as she journeys to the graphic side of marketing and chat with Senior Brand Design and visual storyteller,

Graphics and images continue the brand’s story on a visual level transforming the narrative into a visual language that resonates and connects with audiences if it is done well. Together, they work harmoniously to capture attention, create a connection, build brand recognition, and leave a lasting impression. In an era where consumer engagement is vital, understanding the importance of storytelling and graphic design is essential for brands looking to stand out in the ever-changing market.

Ed FyfeSenior Brand Designerwww.edfyfedesign.com

CHAPTERS:01:19 The value of graphics and developing a story03:15 Meet Ed07:07 Creativity07:42 Ed Fyfe Design08:36 Change only when it ceases to be effective09:35 Imagery develops a brand11:40 Merchandising a brand21:04 Repurposing materials26:07 Ai in graphic design26:42 Mailer33:00 SaxaVord Spaceport and their podcast38:31 The next 10-20 years41:33 Space for Kentucky45:56 Tide48:27 Final Thoughts

ABOUT IZZYIzzy's website - https://izzy.houseAuthor of Space Marketing: Competing in the new commercial space industry AND Space Marketing: Spaceports on Amazon and Audible - https://bit.ly/Space-MarketingPodcast host for Space Marketing Podcast - https://spacemarketingpodcast.comOrganizer for Space for Kentucky Roundtable - https://spaceforkentucky.comLearn more about your ad choices. Visit megaphone.fm/adchoices