A lot goes into creating and managing a successful brand. Each week Jim Beatty and Jason Caldeira, owners of the Midwest-based branding and design collective Nerve, take up matters of branding and brand development, discussing trends and best practices with brand managers in a range of industries.  Whether you're an entrepreneur looking for tips on brand design, a brand manager wanting to stay up-to-date on current industry thinking, or an old branding hand who just likes talking shop, you'll enjoy Talk to the Brand's informative and entertaining discussions.