Have you ever taken a sales course where you learned how to “close”?

Or, maybe you learned the “‘trial close.” Bill Caskey and Bryan Neale address

The issue of closing skills in this podcast – yet they don’t address it in the traditional way.

In fact, they lay to rest - hopefully forever – the idea that by delivering certain techniques

you can “get someone to make a decision.” That’s not the way it works – and to reinforce

those worn out sales tactics does you more harm than good.

This podcast will rewire your sales mind a little – which

will allow you to operate from a different mental position when getting decisions.