If you don't know how to use social media to get the word out about your work, and better yet, to connect with people, please know that it's not that hard. You have to make the effort, and that will help sell more books.

Part 2 Setting Up Successful Author Events

Nov 19th, 2019 59s

You have to remember that bookstores are not going to be putting a lot of effort to help market your book. They can't. So get ready to do most of the work.

Lets Talk About Author Events

Nov 19th, 2019 59s

There's one thing new authors do that irks me because they could be selling more books.

An Idea To Save Your Hands From Too Much Typing

Nov 15th, 2019 1m

How can you get more writing done without typing? Try this.

What Are You Reading This Winter?

Nov 12th, 2019 58s

What book or series do you connect with the holidays? I'm going back to reread one of my favorite series over the next two months.

Heres A Little Tip On Getting Through NaNoWriMo

Nov 12th, 2019 53s

I use two apps to help me deal with distractions. They are guaranteed to keep you focused on your writing.

Taking On NaNaWrimo

Nov 6th, 2019 57s

Taking On NaNaWrimo by Luis Hernandez

Know Your Characters!

Nov 2nd, 2019 57s

If you want your characters to pop, then you really need to know them. You must know every detail about them.

One Big Piece Of Writing Advice That Changed My Book

Nov 1st, 2019 59s

What's the best advice you've ever gotten to help you writing? Randall Platt, successful YA author, shared a great nugget of knowledge with me once.

Best Advice From Writers - Robert Macomber

Oct 29th, 2019 59s

I've had the opportunity to learn a lot from published authors. One of those authors is maritime fiction writer Robert Macomber. He told me, Luis, gather your intel.

The Author Cafe - More Ideas

Oct 24th, 2019 1m

Hey, look right over there in your closet. You'd be amazed how many ideas for a novel are right there in those boxes.

The Author Cafe (Ideas)

Oct 22nd, 2019 58s

I'm going to share with you three places to look for ideas for your short story or novel.

Then Theres The Local Bookstore.

Oct 22nd, 2019 57s

From B&N I went over to the popular local store, Books and Books. And man, they have their $%&# together.

My Issues With Barnes And Nobles

Oct 22nd, 2019 59s

What is happening to Barnes&Nobles? A lot. And I have something to say about it.

Dont Get So Stressed About Starting.

Oct 11th, 2019 57s

If you get overwhelmed when starting to write everyday, because you're not sure how to start, use this little trick.

What Are Realistic Writing Goals

Oct 7th, 2019 59s

What Are Realistic Writing Goals by Luis Hernandez

I changed my writing goals, and it's been profound.

Oct 2nd, 2019 57s

My goal used to be to see my book on a bookshelf in a bookstore. But today my goal is a daily affair and that's been profound.

Welcome Back To A New Day

Oct 1st, 2019 56s

Welcome back to the Author Cafe. We've made some changes. Happy writing!

The Author Cafe 2016

May 6th, 2019 31m 44s

Going down memory lane and a fun conversation with two amazing writers.

McCallii

Apr 22nd, 2019 19m 24s

This was a conversation I had with Philip Lee McCall II about creating great characters. He's achieved immense success with his female protagonist Grace Flynn.

Jennifer Hayden Chooses to Write her Memoir as a Graphic Novel

Apr 22nd, 2019 32m 16s

Jennifer Hayden wrote a memoir about her experience with breast cancer. But instead of writing a traditional book, she decided it would work best as a graphic novel. This was a conversation from the Miami International Book Fair 2015.

More Advice To Help Sell Your Book

Sep 5th, 2018 8m 36s

Don't just think about bookstores as the place to go to promote your book. Think of other locations, specifically those locations where your fans would hang out. Also, hit Instagram, Facebook, LinkedIn, or Pinterest hard. Again, find them where