I get it... we are not all writers or content creators. But what can you do when you don't have the skill, the calling or the time? PLR (or Private Label Rights) content is an option. Think of it as stock art for content. The issue is you have to find the right PLR for your audience. It's not about creating more internet noise, but generating content that engages YOUR audience. In this episode, we will discover how you can use other peoples content (which you have to license and pay for) as your own. You have to modify and add your voice, but it's worth the cost and the effort if it drives new business to your website and creates new profitable business!