In this episode, Andy and Tom discuss …

• How applying the law of reciprocity can persuade more people to take your desired action

• The one place in your sales process where you’re almost certain to find overlooked revenue

• A service for creating a complete content factory to drives your marketing outreach with educational material

• Where in your follow-up process you’re likely to find your most eager buyers (these prospects often get ignored)

Mentioned Resources:

GatherContent

Trello

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