The Create Unknown

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A YouTubeCulture and Business podcast featuring Kevin Lieber and Matt Tabor
 9 people rated this podcast
There’s a new dream job out there and it’s Creator. The allure of flexing your creative muscles in the limelight for a living is enticing young and old to jump on YouTube and start recording. But a lot can happen on the way to millions of subscribers.

In ‘The Create Unknown’ co-hosts Kevin Lieber and Matt Tabor take time off from getting millions of views on the education YouTube channel Vsauce2, part of the Vsauce network, to reveal how dozens of dynamic creators have successfully navigated the ever-changing, uncertain landscape of online media — and how others have been swallowed by digital quicksand.

Through intensely personal conversations, listeners learn what it takes to not only survive but thrive as a creator and in life. Interviews cover everything from getting started as a YouTuber to how you land that first brand deal and the realities of being a digital influencer.

‘The Create Unknown’ is the ultimate behind-the-scenes YouTube podcast. New episodes every other Thursday.

Recent Episodes

Let's Play CEO with Kwebbelkop
Let's Play CEO with Kwebbelkop
Kwebbelkop’s high-energy gaming videos showcase his excitement and hilarity -- but underneath lies one of the most insightful entrepreneurial minds in the creator industry. We start with his decision to go full-time right out of high school as he proved to his mom that YouTube could actually be a career. From there, Jordi gives a masterclass in the process of building a sustainable, consistent business with tremendous potential for growth. We dive into how a book about McDonald’s steered Kwebbelkop toward creating an efficient manufacturing line for his videos that allowed him to maintain the ultimate quality control. That leads to the state of the modern content treadmill and how creators go about choosing projects that keep them energized, fresh, and sane. Kwebbelkop shares how he maintains his quality of life in a world that barely allows him to take a day off. Jordi also details the excitement around Webbel Games, his latest venture that’s vaulted him from gamer to game maker -- and how Havocado reflects his expert knowledge of what makes a game not only fun to play, but fun to watch on YouTube. We touch on his relationship with his YouTube creator girlfriend Azzy, the nuances of playing the ‘character’ of Kwebbelkop, and the charming story of exactly how Dutch New Amsterdam became modern New York City. Check out Kwebbelkop on YouTube, Twitter, and Instagram. Follow his gaming company, Webble Games, and the debut of his upcoming game Havocado. SUPPORT THE SHOW Get your trial set of Harry's products at harrys.com/create. THE CREATE UNKNOWN Hosted by Kevin Lieber and Matt Tabor Executive Producer – Dave Keine Theme by Mega Drive. Listen to the awesome Mega Drive album, Seas of Infinity. Edited by Adam Ganong "The Create Unknown" is a Vsauce2 production in association with Triangle Content. Official Website Twitter @createunknown Facebook @thecreateunknown Instagram @thecreateunknown
How to Make Vsauce with Michael Stevens
How to Make Vsauce with Michael Stevens
Michael Stevens enters The Create Unknown! The internet’s science dad and the creator of Vsauce joins us to talk about starting YouTube's largest education network. We go way back to the origin story of Vsauce as a gaming channel through his decision to bring Kevin into the fold as Vsauce2. Michael continues to push the boundaries of the platform, and we hear about how that led him to innovate new video formats and projects like Mind Field and DONG. We also dive into the wave of Vsauce memes and what it’s like to be part of the culture of the internet. All this and more — along with the tragic cautionary tale of Donald Blow. Check out Vsauce on YouTube, Twitter, Instagram, and Facebook. Watch Michael in Mindfield Season 3 available now on YouTube Premium. SUPPORT THE SHOW Visit skillshare.com/thecreateunknown to get two months of their entire catalogue for only 99 cents! Visit audibletrial.com/thecreateunknown and sign up for a 30 day free trial and receive a FREE AUDIOBOOK. THE CREATE UNKNOWN Hosted by Kevin Lieber and Matt Tabor Executive Producer – Dave Keine Theme by Mega Drive. Listen to the awesome Mega Drive album, Seas of Infinity. Edited by Adam Ganong "The Create Unknown" is a Vsauce2 production in association with Triangle Content. Official Website Twitter @createunknown Facebook @thecreateunknown Instagram @thecreateunknown
The Content Content Cop with iDubbbz
The Content Content Cop with iDubbbz
There’s no one on YouTube quite like iDubbbz. Ian Carter enters The Create Unknown to talk about how he rose up from streamer to the comedic Content Cop of YouTube. We explore his unique creative process that allows him to continuously experiment with style and format as he pushes the limits of the YouTube medium… and we also learn that beneath his controversial exterior, a commitment to integrity allows iDubbbz to maintain freedom and control over his content without fear of alienating brands or succumbing to demonetization. We dive deep into the origins behind the fan favorite Content Cop series and whether there’s any pressure that comes with being the internet’s go-to policeman. Finally, iDubbbz calls on his European friend for help answering our most pressing question, “Who invented the flip flop?” All that and more! Check out iDubbbz on YouTube, Instagram, and Twitter. SUPPORT THE SHOW Visit skillshare.com/thecreateunknown to get two months of their entire catalogue for only 99 cents! Visit audibletrial.com/thecreateunknown and sign up for a 30 day free trial and receive a FREE AUDIOBOOK. THE CREATE UNKNOWN Hosted by Kevin Lieber and Matt Tabor Executive Producer – Dave Keine Theme by Mega Drive Edited by Adam Ganong "The Create Unknown" is a Vsauce2 production in association with Triangle Content. Official Website Twitter @createunknown Facebook @thecreateunknown Instagram @thecreateunknown

Who's On This Podcast

Host
9 episodes
Host
9 episodes
Producer
9 episodes
Guest
1 episode

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Podcast Details
Started
Sep 24th, 2018
Latest Episode
Jan 10th, 2019
Release Period
Weekly
No. of Episodes
9
Avg. Episode Length
About 1 hour
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