In this episode of The Digital Marketing Minute, we talk about how to optimize your digital presence by looking into your conversions. We also discuss:

- The one thing you need to define before setting up or even testing whether a conversion goal is reached.

- One action you will probably want to take once you begin measuring these results.

- Two reasons you may want to affect the result of your test next time around.

- The end result we can expect by testing and affecting our results.

- A totally different type of optimization, and where to find out more about it.

Listen to more episodes at: http://DigitalMarketingMinute.net