Bloomberg Industry Group CEO Josh Eastright talks with us about putting CX innovation into practice for this episode of the podcast. We discuss why when you’re running a digital business a product is never done, why providing your customers with answers at their point of need is a sign of an evolved customer experience, and why AI and machine learning are still heavily reliant on the human component to deliver valuable content to consumers. 

Resources:

• Learn more at bloombergindustry.com
• Visit Josh’s LinkedIn profile: linkedin.com/in/josheastright

Learn more and get the full show notes at: 3PillarGlobal.com

Episode Highlights:

• [01:09] The origins of Bloomberg Industry Group and who they serve
• [04:45] Solving for your customers’ needs begins with the onboarding process, and understanding that technology buyers and users are often different audiences
• [07:42] Transitioning from traditional publishing to digital product innovation
• [17:50] How Bloomberg Industry Group drives innovation at a high level
• [20:52] Leveraging 90 years of history to create a business advantage
• [22:51] Providing answers at your customers’ point of need
• [27:33] The rate of digital adoption and how the pandemic impacted it
• [31:33] The struggles that come with using AI and machine learning