Kids these days…are up against a lot. Gen Z faces challenges that their elders couldn’t possibly prepare them for: surviving a pandemic, fighting climate change, and battling the ever-changing expectations for our bodies and our lives as seen in social media.   The three of us identify as living “on the cusp” of Gen Z and millennials. We were all born in 1996, but grew up mimicking our older siblings (who each happen to be 5 years older than us - therefore, millennials to the core). In this episode, we explore the differences and parallels between Gen Z and Gen Y, and how Boomers and millennials raise(d) their children in our chaotic world.

Resources discussed:

• Marketing to Gen-Z - https://podcasts.apple.com/us/podcast/marketing-to-gen-z-marketing-for-the-now-3/id928159684?i=1000478600464
• Russell Brand on the allure of Normal People - https://youtu.be/Vzy1xv7hzEg

This episode was edited by Shemona Singh, marketing done by Chitra Nidadavolu, with writing support from Shivani Singh.

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