While the cannabis industry is still dealing with the fallout from the COVID-19 pandemic, one particular niche area of that industry got hit a lot harder than others, and that's THC and CBD infused beer manufacturers. And while it's niche now, it very likely won't be for long. In fact, before the pandemic, store shelves were on the verge of being lined with CBD beer offerings from well-known distributors. Lyden Henderson is the co-founder of High Style Brewing and Outbound Brewing. Jesse talked to Lyden up to find out what exactly CBD infused beer is, why it's such an exciting alternative to traditional non-alcoholic beers, and how the covid pandemic has impacted this currently small, but potentially massive market.

Outbound Brewing Website

On The High Ground, we feature leaders of the cannabis industry. We talk to everyone from farmers to CEOs, and public officials - anyone making an impact on the cannabis community and beyond.

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