In this episode of the Useful Content Podcast, host Juma engages with Alex B Sheridan, a video creator known for his millions of LinkedIn viewsb to unpack the secrets behind creating compelling video content. Alex shares his journey and insights on maintaining a learner’s mindset, the importance of each video's impact on the audience, and transitioning between platforms like LinkedIn, TikTok, and YouTube. He emphasizes the significance of video strategy, overcoming common fears, and the distinction between content creation challenges and execution. Alex also introduces his Video Sales Rep Series, a comprehensive guide to utilizing video as a potent sales tool. Throughout the discussion, the theme of constant learning, audience engagement, and the blend of humbleness with creative ambition paints the picture of what it takes to succeed in video marketing. The conversation concludes with practical advice for content creators facing challenges and highlights the importance of strategy, execution, and the power of learning from audience feedback.

00:00 Introduction: The Journey of a Video Creator
02:08 The Art of Video Creation: An Interview with Alex B Sheridan
02:52 The Philosophy of Video Marketing
05:28 The Challenges and Rewards of Video Content Creation
08:02 The Power of Impact and Growth in Video Content Creation
10:34 Overcoming Fears and Embracing the Challenge of Video Content
15:58 Transitioning to YouTube: A New Challenge
23:41 The Art of Experimentation in Video Creation
23:49 The Impact of Editing on YouTube Videos
23:59 The Power of Audience Feedback
24:23 Dealing with Criticism as a Content Creator
24:59 The Value of Persistence in Video Creation
25:08 The Importance of Adapting and Improving
25:24 The Balance Between Creativity and Distraction in Editing
25:46 The Power of Authenticity in Content Creation
25:58 The Importance of Customizing Content Strategy
26:32 The Role of Audience Feedback in Content Improvement
28:50 The Power of Video as a 24/7 Sales Rep
33:52 The Importance of Copy in Video Content
38:42 The Power of Repurposing Content
39:11 The Challenges of Not Seeing Results from Video Content
39:40 The Importance of Consistency and Strategy in Video Content
42:39 Final Thoughts and Insights

Connect with Alex:
https://www.linkedin.com/in/alexbsheridan

Turn your Video into a 24/7 Sales rep series
https://impaxs79863.ac-page.com/video-sales-rep-series

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https://open.spotify.com/show/1oRjO5e0HJCrnHXwLIXusl
APPLE
https://podcasts.apple.com/.../useful.../id1702087688

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Produced by Relate Studios:
www.relatestudios.com
Music by Relate Studios
Host: Juma Bannister

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