Women in digital marketing
Episodes
Episodes of Women in digital marketing
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In this episode I chat with Beth Devine about ADA website compliance and how everyone deserves an online inclusive experience and website owners deserve to expand their market penetration and gain more customers by doing so. Beth is the Founder
In this episode Sheri talks to us about the gap between theory/generic advice VS hands-on, action-oriented, proven & practical work on your business. She shares her 5 proven and effective steps for launching businesses that she uses with her cl
Rachel Howe is the owner of Bite Sized Media - a digital marketing agency that works primarily with women owned businesses in the health and wellness space. In this episode Rachel talks about working through tough times and touches on mindset a
Lauren Kennedy, owner of Coastal Consulting, is an expert in marketing automation and revenue operations with a passion for creating efficiencies and facilitating organizational alignment. In this episode Lauren discusses how to learn is to gro
Sara is the founder of My Personal Brand, a division of Ambience Design Group. In this episode, Sara discusses how becoming the go-to expert in your niche is about sharing that rare combination of knowledge, skills, experience and interests tha
In this episode Barb shares her process of creating an effective content marketing strategy.Barb Davids is an SEO consultant and owner of Compass Digital Strategies. Driven by data and analytics, she works hard to get business-changing resu
Marketers are notorious for not marketing themselves with client work always taking precedence. In this episode Sarah discusses how to systemize marketing your own business to position your business as an expert in your industry and get more me
In this episode, Vix Reitano of Agency 6B discusses business and marketing automation, why you should be automating parts of your agency and some of the automated processes she has set up within her own agency. Vix shares a ton of helpful tips
In this episode, our guest Kara Jensen, Co-Founder of Bop Design discusses common mistakes of agency startups and how to avoid them. Kara loves the entrepreneurial journey and roots for anyone who decides to pursue it. She's learned some of the
In this episode our guest, Jenny Abouobaia, discusses Niche Affiliate SEO and gives us an overview of what Niche Affiliate SEO is and how you can get started.Jenny is the Co-founder of Clever Touch Marketing a leading agency based in the MENA
In this episode, our guest Kristina Witmer of Witmer Group discusses how smaller agencies can set themselves apart from larger agencies and advantages they can have over their larger counterparts. Kristina is unafraid of stepping outside her c
Barbara is the founder of Word Revolution, a communication and branding agency for Christian ministries. She is a forever curious strategist, minimalist designer and storyteller. In this episode, Barbara discusses the importance of systems and
In this episode, Kate Williams of People First Content shares tips and her expertise on making the move from content freelancer to starting a small agency.Kate is the founder and CEO of People First Content, a digital content marketing agency.
In this episode, Tessa May Marr of Marr Media Group discusses how she runs her remote team, their unique company culture and the hiring process they use at Marr Media Group. Tessa says "Flexibility and access to travel was always important to
In this episode, Alison Werning, co-founder of Launching Labs Marketing discusses what makes an authentic brand and how it’s ok for entrepreneurs to add a glimpse of personal into their branding. Not only is it important to brand your business
The hiring process is essential to scaling a business and taking it to the next level. However, like many elements of business, it can look different from the female perspective. In this episode Nalini Prasad of BluShark Digital discusses he
In this episode, Alison Knott of Alison K Consulting discusses the importance of mentorship, tips for a successful mentorship and why more women in digital marketing need to step up into mentorship roles. Check out our sponsor here.
In this episode I chat with Caitlin Cooke of Glass Cliff Divas, a full service, women led digital marketing agency located in Muskoka. We will be discussing company culture and the importance of team based leadership. Caitlin also shares her dr
In this episode, Stacey Burke of Stacey E. Burke P.C. discusses pitching to new prospects and following up as part of the agency sales cycle and relationship building. Stacey shares "Without building relationships and without effectively pitchi
In this episode, Shannon Peel of Market A Peel joins us to discuss how she uses storytelling in her business to build her customer's brands.Shannon Peel helps brands define their story and tell them to the marketplace by creating everything fr
Our guest, Reb Risty of REBL Marketing discusses building processes and procedures for your agency because she found as an agency owner, this was one of the hardest areas of her business to work on. Reb has been an owner, partner, and investor
Our guest, Rachel Lindteigen of Etched Marketing is a marketing expert with more than 20 years of experience. She’s focused on SEO & Content for the past decade, working with some of the biggest e-commerce retailers, creating strategies that dr
Dakota Kalbacher of Kota Marketing has learned that too many business owners tend to get caught up in their own preferences and unintentionally lose sight of their target client demographic & what their dream client would find appealing. She ca
In this episode Jessica discusses how to keep projects rolling and prevent client ghosting - Onboarding clients, communication, and automation.Jessica is the Founder and Project Manager of Lead Nerds a Web Development and Digital Presence
Jennifer Sargeant is a local business digital marketing expert who started her freelance business in the beginning of the pandemic. What started out as a small freelance business grew into a small agency. Now, she works with local businesses al
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