On the face of it, the use of data, and the meaning it can bring to businesses, is a complex topic to dig into. So, join us as we hear from Richard George, Refinitiv’s Global head of digital and account-based marketing ( www.refinitiv.com ). He’s worked in the digital and data-led field with retailer Marks and Spencer, telecommunications with O2 and Eircom, and financial services with Thomsen Reuters. In this episode, we’ll explore the importance of financial and business data in running a company and how that can have a positive effect on consumers, businesses, and the planet. We’ll take a closer look at:


- How critical data is for decision making and how it can be applied to that process
- Digital marketing and how it’s changed over the past few years
- Best practices for successful data-driven companies


It’s fair to say, applying data in ways that are meaningful to society is at the center of Richard’s work, and he’s constantly on the look-out for opportunities to create a positive impact.

Leading the conversation is Strategic Design Director Guro Røberg, based out of our Oslo studio.

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Enjoy!