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ACN’s ”Above the Fold”Episodes
AgCommNetworkPodcast
ACN’s ”Above the Fold”
A monthly Education podcast
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Episodes of ACN’s ”Above the Fold”
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The crops are growing, and across the country, ag journalists are interviewing agronomists right and left, all in an effort to share the latest disease outbreak, insect infestation, and of course, overall management tips. But how do you get the
What does a “cause marketing program” look like for an agriculture-based company? Jill Carlson, communications manager at Wyffels Hybrids, shares behind-the-scenes into their initiative “Serving Those Who Serve.” She explains the collaboration
It’s no secret podcasts have soared in popularity. According to BuzzSprout, over one-third (104 million) of Americans listen to podcasts regularly. We have seen the research that farmers and ranchers are listening too. Spotify claims to have 4.
In today’s episode, Miranda Reiman shares practical tips on how to be prepared for your next interview and photo/video shoot. Of course, we talked about what’s in her gear bag, but also other useful tools you might need for an interview. From h
Katie Knapp, The Ag Photographer, started her photography career in the dark room at the University of Illinois. With a background in advertising and PR, she started her own photography business in 2016. On today’s episode, Katie shares what ph
In today's world, we have the highest quality technology and gear at our fingertips. There’s always something new and shiny to try out— but there are also devices you'll never part with, like a trusty, old camera.In this new mini-series on Ab
The folks who populate farm magazines – writing and photographing stories, and putting it all together – have a deep love for the paper in their hands.But it takes more than love in 2022, as paper and mailing costs (and every other cost) cont
Conventional wisdom says young people only want to read and consume content on their digital devices - but what if that’s not right? Lindsay Kennedy teaches ag communications at Texas Tech University and every year, she asks students in her mag
Farmers have been reading farm magazines and newspapers for nearly two hundred years in the U.S., holding those beloved magazines in their hands and even calling some the “Bible of agriculture.”In a world where more and more readers are findin
Farmers have been reading farm magazines and newspapers for nearly two hundred years in the U.S., holding those beloved magazines in their hands and even calling some the “Bible of agriculture.”In a world where more and more readers are findin
It takes a whole lot of work, a small amount of magic, and a dash of good luck to prepare—and pull off—the Agricultural Media Summit.However, ACN Board Member Kenna Rathai has memorized the recipe for success.She's a part of the 2022 AMS St
In the final episode of Above the Fold's "What I Wish I Knew in My 20s" Podcast series, Host Kelsey Litchfield chats with "twenty-something" Emily Roden. Roden was introduced to the world of agriculture by her mom. She then found herself craft
“I was Terrified, But I Knew I was Going to Do It Anyways” with Rachel PeabodyRachel Peabody is the director of communications at Illinois Soybean Association, and she always knew from a young age she wanted a career in agricultural communic
"Be diligent in every situation ... apply yourself."A freelance writer and photographer, and owner of HLensPhotos, ACN Board Member Harlen Persinger's pictures have been published in multiple ag media publications across the U.S. and internati
"You Might Be Rejected First, But Keep on Trying." In part one of the "What I Wish I Knew in My 20's" ACN Podcast Series, Past President Betsy Freese shares some of the challenges of starting a career. Freese recently retired after working m
The secret is out! The ACN Podcast is undergoing some major renovations—some we can tell you about, and some that will have to wait. Listen as new Podcast Co-Hosts ACN Past President Holly Spangler and ACN Member Kelsey Litchfield fill you in
Striking out on your own can be an exciting and scary time for freelancers and new business owners. In this Podcast Playback, Roan Marketing and Communications Owner and ACN Freelance SIG Chairwoman Kellie Lasack shares her journey being a fr
Media ethics remain a big concern for consumers - and for journalists. In this episode, DTN Editor-in-Chief Greg Horstmeier and University of Illinois Ag Comms Professor Dr. Owen Roberts,, discuss the history of ethics. They also talk about the
People say hindsight is always 20/20 - words that ring true no matter what age you are!In this Podcast Playback, Interim Host Kelsey Litchfield heads back in time with ACN 1999 Past President JoAnn Alumbaugh and ACN 2014 Past President Holly
The year 2021 mainly focused on celebrating opportunities to reconnect in-person with family, friends, and co-workers. This included returning to a live version of the Ag Media Summit!So, what's in store for 2022? AAEA President Mindy Ward sha
Have you ever attended the Ag Media Summit paid in part by AAEA? Or received an AAEA scholarship? If so, thank the members of the AAEA Professional Improvement Foundation (PIF). The nonprofit organization funds a variety of programs and opportu
An accomplished scientist at a young age, Dr. Kevin Folta, now chairman of the Horticultural Department at the University of Florida, combines science and communication to deliver impactful messages to students and the public. However, sharing
AAEA 2004 Past President / Member Betsy Freese is the 2021 Lifetime Achievement Award recipient.Freese shares the secret behind her 30-plus year career in the Ag Communications industry – and what she plans on doing next.
Gil Gullickson has mastered the art of crafting award-winning articles. At the 2021 Ag Media Summit, the AAEA 2020-2021 Past President was named “Writer of the Year." He received six awards total in both writing and photography categories.In h
For the first time in two years, AAEA Members and special guests will meet in person at the Ag Media Summit in Kansas City, Missouri! The conference will take place at the Loews Hotel, July 31-August 4. On this episode of the Ag Communicators N
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