You’ve reached the end and it's time for the big reveal: What is the secret force disrupting the sneaker market? What has so negatively impacted raffles that some sneakerheads are even considering leaving the shoe hustle? Well, it’s definitely

Episode 3: Game Time

Dec 7th, 2020 19m 29s

Today's sneaker world wouldn't exist without online raffles. They’re the way to get those shoes people'd sell their soul for - at their normal retail price. But don’t be fooled, you don't win anything for free. When you enter an online sneak

Episode 2: Sneakernomics

Dec 7th, 2020 24m 47s

The sneaker market is like the art market: second-hand is more expensive. It’s also unlike anything else you’ve ever seen before. Sneakers are stories that come with a price tag. A price tag so big it has investment banks researching it. A pric

Episode 1: Something in the Airs

Dec 7th, 2020 22m 46s

If you think limited edition sneakers aren’t worth getting worked up about, think again. Your life could depend on it. A sneakerhead’s love for shoes toes the line between passion and addiction, driving many to do all sorts of crazy things to g

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