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I Think I Need MarketingEpisodes
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I Think I Need Marketing
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Finding ways to give back in business can be highly rewarding, but what if your business made giving back a part of its brand and incorporated it into its marketing? Mission marketing not only embraces corporate philanthropic goals, but it can
Finding ways to give back in business can be highly rewarding, but what if your business made giving back a part of its brand and incorporated it into its marketing? Mission marketing not only embraces corporate philanthropic goals, but it can
Video marketing has come a long way from its television commercial days! Today's video marketing options allow us to shoot quality content on the fly, increasing our access to this ever-growing, flexible tool. In this episode, host Bonnie Taylo
Video marketing has come a long way from its television commercial days! Today's video marketing options allow us to shoot quality content on the fly, increasing our access to this ever-growing, flexible tool. In this episode, host Bonnie Taylo
Developing a marketing campaign is a process requiring careful planning and an adherence to details and deadlines. What are the steps involved with this process and how can you apply it to your own marketing program? In this episode, host Bonni
Developing a marketing campaign is a process requiring careful planning and an adherence to details and deadlines. What are the steps involved with this process and how can you apply it to your own marketing program? In this episode, host Bonni
One of the trickiest tasks in marketing has be tracking Return on Investment (ROI) and determining program success beyond sales. Fortunately today's marketing programs can employ marketing analytics to supply them with actionable, real data on
One of the trickiest tasks in marketing has be tracking Return on Investment (ROI) and determining program success beyond sales. Fortunately today's marketing programs can employ marketing analytics to supply them with actionable, real data on
Digital marketing has dramatically changed how we promote our businesses and interact with potential buyers in recent years, but is it a right fit with every business? In this episode, host Bonnie Taylor provides an overview of digital marketin
Digital marketing has dramatically changed how we promote our businesses and interact with potential buyers in recent years, but is it a right fit with every business? In this episode, host Bonnie Taylor provides an overview of digital marketin
When the average person sees between 4,000 and 10,000 advertisements every day, how can your business stand out? Through a strategic marketing process! In this episode, host Bonnie Taylor explores the world of traditional and digital advertisin
When the average person sees between 4,000 and 10,000 advertisements every day, how can your business stand out? Through a strategic marketing process! In this episode, host Bonnie Taylor explores the world of traditional and digital advertisin
Social media is one of the most talked about marketing communications tools today, but finding success isn't as easy as 1-2-3 post. In this episode, host Bonnie Taylor explores social media's role within the modern marketing program. She identi
Social media is one of the most talked about marketing communications tools today, but finding success isn't as easy as 1-2-3 post. In this episode, host Bonnie Taylor explores social media's role within the modern marketing program. She identi
If the saying, 'you have to spend money to make money,' is true, then setting your marketing budget is one of the most important tasks in business. In this episode, host Bonnie Taylor explores marketing budgets and shares minimum budgets for ea
If the saying, 'you have to spend money to make money,' is true, then setting your marketing budget is one of the most important tasks in business. In this episode, host Bonnie Taylor explores marketing budgets and shares minimum budgets for ea
Marketing communications, the hardworking connector and messaging system in all successful marketing programs, is the clear path for developing a relationship between your business and its buying audience. In this episode host Bonnie Taylor exp
Marketing communications, the hardworking connector and messaging system in all successful marketing programs, is the clear path for developing a relationship between your business and its buying audience. In this episode host Bonnie Taylor exp
Choosing the right tools for any marketing program is a balancing act between how many and which buyers you'd like to reach and how much money you can realistically spend. Select the wrong marketing tools and you could end up wasting quite a bi
Choosing the right tools for any marketing program is a balancing act between how many and which buyers you'd like to reach and how much money you can realistically spend. Select the wrong marketing tools and you could end up wasting quite a bi
Branding. This powerful marketing tool embodies more than logos and corporate colors and is key to developing an ongoing connection with your buyers. In this episode we'll explore developing your own brand culture and how matching your branding
Branding. This powerful marketing tool embodies more than logos and corporate colors and is key to developing an ongoing connection with your buyers. In this episode we'll explore developing your own brand culture and how matching your branding
What does it take to push out the competition and grow your business? Winning over the marketplace and gaining market share! In this episode of I Think I Need Marketing, host Bonnie Taylor will define and clarify what is meant by the commonl
What does it take to push out the competition and grow your business? Winning over the marketplace and gaining market share! In this episode of I Think I Need Marketing, host Bonnie Taylor will define and clarify what is meant by the commonl
Marketing sets trends worldwide, influences individual purchase decisions, and can make or break your business, but what is this essential business activity and how can you harness its power for your own growth needs? In this episode of I Thi
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