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In Reviews We TrustEpisodes
Callum Mckeefery
In Reviews We Trust
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Episodes of In Reviews We Trust
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In this episode host Callum McKeefery talks to Zach Rego, SVP of Revenue at Triple Whale , the company that bring the metrics that matter most into one easy-to-use dashboard, enabling you to get the real-time insights you need to grow your bra
In this episode, show host Callum McKeefery talks to Darin Lynch founder and CEO of Irish TitanIn this conversation, Darin and Callum discuss such topics as:AI's role in the future of eCommerce The best environment to produce creativity Guerill
In this episode, show host Callum McKeefery talks to Tink Taylor, Founder and president of the Dotdigital Group PLC. Tink is a giant in the world of tech and a true industry veteran with 25 years of experience in the digital ecosystem.In this
In this episode host Callum McKeefery talks to Joe Vancena, CEO & Co-Founder at Status, the company driving retention through signed-in accounts.They discuss:What happens in eCommerce when people are signed in?How customer accounts can solve so
In this episode host Callum McKeefery talks to Arjun Jolly, the COO and Co-Founder of adQuadrant, one of the world’s leading digital advertising firms.They discuss the power of the performance mindset, the new focus on conscious profitability i
In this episode host Callum McKeefery talks to Camilla Tress , the Connected Commerce Lead at Oliver Bonas the independent British lifestyle store.They discuss why a focus on customer experience is crucial to developing strong customer relation
In this episode host and REVIEWS.io CEO Callum McKeefery is joined by gust Kaitlyn Fostey from US Agency - Levitate FoundryLevitate Foundry is the premier eCommerce Growth Marketing Firm, which prides itself on the successes of its DTC client
In this episode host Callum McKeefery talks to Tom Locke Founder of Noughts & Ones, the agency that builds sales-friendly Shopify stores for planet-friendly businesses, and Matt Williams, COO and Co-Founder of Greenspark who help businesses and
In this episode Callum McKeefery, show host and CEO of REVIEWS.io talks to Callum Devine, Founder and Managing Director of CB Social, a paid social media management agency tailored for e-commerce.They discuss the key social channels for drivi
In the final episode of our first season here on the In Reviews We Trust Podcast, Callum McKeefery show host and CEO of REVIEWS.io talks to Phill Manson, founder and CEO of PAASE Digital the marketing automation specialists, and Joe Marston an
In this episode Callum McKeefery, show host and CEO of REVIEWS.io talks to Rich Himsworth, Founder & CEO of Salesfire, an intelligent conversion rate optimisation solution.They discuss their fundraising journeys, the unpredictable route of prod
In this episode Callum McKeefery, show host and CEO of REVIEWS.io talks to Noah Tucker, Founder & CEO of Social Snowball, an affiliate marketing solution.They talk about their journey as bootstrapped entrepreneurs, they also discussed the place
In this episode Callum McKeefery, show host and CEO of REVIEWS.io talks to Lorenzo Carreri, an expert in CRO, User Research and ExperimentationThey discuss the often unexplored value of review mining your own reviews as well as those of your co
In this episode Callum McKeefery, show host and CEO of REVIEWS.io talks to Rishi Rawat, 'The Shopify product page guy'.They discuss the potential role of AI in creating product descriptions, and the value of using data/ feedback gathered from r
(PLEASE NOTE: This episode was recorded on 27th July 2022)In this episode, Callum McKeefery show host and CEO of REVIEWS.io talks to Keith Matthews, Founder of Milk Bottle Labs - Ireland's Shopify Experts.They discuss the most effective way to
This week's episode is a special edition of the In Reviews We Trust podcast, in which show host Callum McKeefery, CEO of REVIEWS.io is joined by guests from Klaviyo the email marketing platform for eCommerce, and Penny Black the personalised E
In this episode, Callum McKeefery show host and CEO of REVIEWS.io talks to Adam Kitchen, Co-Founder of Magnet Monster.They discuss how managing the client base effectively, and providing quality service rather than a focus on constant growth ca
In this episode, Callum McKeefery show host and CEO of REVIEWS.io talks to Jon Ivanco, Co-founder of Formtoro. They discuss the importance of gaining insights as to where the gaps exist in your customer journey and business,Understanding the p
In this episode, Callum McKeefery show host and CEO of REVIEWS.io talks to Lisa Popovici, Co-founder and CMO at CartloopThey discuss the importance of treating the SMS channel in the right way in order to delight the customer, achieve sustaine
In this episode Callum McKeefery show host and CEO of REVIEWS.io talks to Nic Dunn CEO and Founder of Charle the Shopify Expert Accredited Agency They discuss the value in the unlikely move from paramedic to eCommerce entrepreneur, the challen
In this episode, Callum McKeefery, CEO of REVIEWS.io talks to Ann Stanley, CEO and Founder of Anicca Digital.They discuss sequential and cross-channel marketing strategies, video review remarketing, use of custom audiences and first-party data,
In this episode Callum McKeefery, CEO of REVIEWS.io talks to Nathan Lomax, Director and Co-founder of Quickfire DigitalThey discuss the value of mentorship at all stages of business, personal growth and development, the importance of specialis
In this episode Callum Mckeefery, CEO of REVIEWS.io talks to Tom Lovelace the Commercial Lead for Credit at Juni - The financial companion for eCommerce. They discuss the importance of financial planning through a recession, raising capital i
Ep. 10: How to mitigate the cost of click fraud across all channels of paid acquisition: Neil Andrew
In this episode, host Callum McKeefery - CEO of REVIEWS.io is joined by Neil Andrew, founder and CEO of Lunio (formerly PPC Protect). They discuss the changes in demands of VC's for capital fundraising, true cost of click fraud across all form
In this episode Callum McKeefery, host and CEO of REVIEWS.io is in discussion with Adam Pearce and Peter Gardner, the CEO and CVO of Blend Commerce, and founders of the eCom Collab Club. They discuss the value of creating and building communiti
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