Mara Hoffman started her eponymous label in 2002 out of her Upper East Side apartment. More than a decade in, she had an epiphany about the fashion industry: without sustainable practices, it was a toxic business that was bad for the earth. And with the perspective of becoming a new mom, she was also thinking about her legacy differently. Hoffman began transforming her business practices, with a commitment to sustainability as a core principle. This fall, Hoffman was awarded the Environmental Sustainability Award from the Council of Fashion Designers of America. On today's episode of In Her Shoes, we'll explore how she thinks about sustainable growth, and talk about the impact she wants to make on the wider fashion industry.Learn more about your ad choices. Visit podcastchoices.com/adchoices