We CoveredHow Norman became obsessed with his landing page copy (01:15)Why overly aggressive marketing is such a turnoff (04:45)There’s a parallel between the role relatability plays in the success of interpersonal relationships and the succ

(Replay) How to Construct Reverse Testimonials ~ Sean D'Souza

Mar 29th, 2022 50m 11s

We CoveredThe big picture and 7 red bags that illustrate the context around testimonials in buying decisions (01:24)Bag 1: The problem, why the problem is important to address, and why it’s not a negative thing (07:06)Bag 2: The solution, an

Trauma Responses: How to Identify, Address, and Prevent Them ~ Lucia Die Gil

Mar 22nd, 2022 46m 10s

We CoveredHow Lucia become interested in trauma informed collaboration (01:28)How CBC creators & facilitators can benefit from learning about trauma informed collaboration (04:08)A concrete example of what a trauma response might look like (

How to Start Working For Yourself ~ Bradley Jacobs

Mar 15th, 2022 53m 11s

We CoveredWhy Bradley decided to turn from working for Uber and then to 1:1 consulting and then to creating a cohort-based course (02:16)Consulting and CBCs make sense for different professionals based on their goals (03:28)Why overcoming fe

How to Entertain Your Customers ~ Tucker Bryant & Jesse Warren

Mar 8th, 2022 49m 36s

We CoveredHow Jesse and Tucker met and decided to create their cohort-based course (02:21)The core of what Tucker and Jesse teach (08:18)Being a really good CBC creator is being 50% educator, 50% entertainer (11:14)In what aspects of your C

The Key to Facilitation ~ Rotem Carmely

Mar 1st, 2022 46m 54s

We CoveredHow Rotem got interested in serving CBC creators (01:49)The biggest problems Rotem sees in the creator space and why facilitating a cohort is the solution (04:55)How Rotem began to address these problems in her app (09:18)How to b

4 Communication Tips For Non-Native English Speakers ~ Shunyao Li

Feb 22nd, 2022 42m 42s

We CoveredHow Shunyao got started with helping non-native English speakers to improve their communication (01:17)Shunyao paints a picture of what it’s like to communicate more effectively with the cohort (06:24)Why concise communication is s

How to Match Cohort Members into Small Groups - Abhishek Bhargava

Feb 15th, 2022 40m 44s

We CoveredHow Abhishek got started helping CBC creators and other business owners to match people together (01:34)Why connecting with people in a cohort and in a small group within is so important (02:44)The importance of having a social rel

How to Do Email Marketing For Your CBC - Jay McGrane

Feb 8th, 2022 54m 28s

We CoveredHow Jay got into helping online course businesses with email marketing (01:44)The big picture email marketing framework for CBCs (03:36)Why Jay emphasizes zero spam in her email philosophy (05:00)Where the nurture (first) phase of

How to Organize Your Community ~ Jay Clouse

Feb 1st, 2022 45m 40s

We CoveredThe story of how Jay became the community manager for SPI (01:58)The big picture of what a successful cohort-based course community looks like (05:40)The community experience is centered around defined touch points, the first one b

How to Get Back Your Mojo and Crush Your Goals ~ Melanie Boucarut

Jan 25th, 2022 51m 31s

We CoveredAll about Melanie’s six-month program and what she does to help students get back their mojo (02:01)What made Melanie want to create her six-month program (03:39)How your brain is always on your team, how it works to train your bra

How to Construct Reverse Testimonials ~ Sean D’Souza

Jan 18th, 2022 50m 11s

How to Get Started With No-Code Automations ~ Pyv Garcia & Alex Kantjas

Jan 11th, 2022 36m 11s

We CoveredHow Pyv and Alex became passionate about no-code and low-code automations (01:36)The difference between no-code and low-code (03:45)Examples of automations you can build (07:15)The three main ways you can use automations (12:13)T

How to Align Your Value and Pricing ~ Yasmine Guerin

Jan 4th, 2022 36m 39s

We CoveredYasmine’s background in dialogue and negotiation (01:48)The danger of undervaluing or overvaluing your cohort-based course (06:24)How to begin bridging the gap between your value and your CBC pricing (09:29)The process to discover

#1 Thing I’ve Learned About Marketing Your CBC

Dec 28th, 2021 13m 52s

How to get in touch with [email protected]

How to Assemble Your 100 Founding Community Members ~ Mark Tan

Dec 21st, 2021 33m 5s

We CoveredWhy you should build your cohort-based course with your community instead of for your community (01:42)The big picture is to scale your community more thoughtfully so you can make their experience with your cohort-based course as go

How to Build Your CBC in Public ~ Kevon Cheung

Dec 14th, 2021 40m 59s

We CoveredHow Kevon became interested in building in public (01:51)What Kevon would say to someone who feels that building in public could do more harm than good (05:16)How Kevon built his Twitter audience (07:07)The three key pillars of Tw

How to Create Your Design Kit ~ Nate Kadlac

Dec 7th, 2021 41m 1s

We CoveredHow Nate got into his career in design (01:30)What made Nate want to start ApproachableDesign.co (03:00)An example and high-level overview of creating a design kit and why it’s useful (04:34)The beauty of having a design kit is th

How to Get Started With Podcasting ~ Saswat Kumar Sahu

Dec 7th, 2021 37m 32s

We CoveredHow Saswat became interested in starting his podcast (01:18)Saswat’s biggest roadblock when starting his podcast (03:15)Why podcasting is a particularly good channel for CBC creators (05:40)Considerations for choosing the style of

How to Write Highly Relatable Landing Page Copy ~ Norman Tran

Dec 7th, 2021 49m 17s

Trailer

Ahoy! Here's a sneak peek of Cohort Captain

Nov 16th, 2021 2m 6s

Ahoy! This is Cohort Captain, the super actionable podcast made for cohort-based course creators. I'm your host, Jonathan Woodruff, and, just to introduce you to this podcast...In each episode, I'll interview an expert (who is usually also a c

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