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Customer Conversations

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Episodes of Customer Conversations

Bob is the President and CEO of the Rewired Group, a pioneer of Jobs to Be Done, the author of the Jobs to be Done Handbook and his latest work Demand Side Sales. On this week's episode of Customer Conversations, Stuart and Bob cover Defining a
Michael Callahan is Vice President of eCommerce and Transformation for Maytex and Zenith Home Corp. Michael started his career in large CPG companies and has worked on national brands like Mr. Coffee, CrockPot and T-fall. Over the past 15 years
Jeff Ignacio is the Head of Revenue and Growth Operations at UpKeep, managing the Go To Market Systems and Enablement teams. Prior to working at UpKeep Jeff spanned a variety of roles at both large tech firms such as Accenture, Intel, Google, a
Ryan currently leads product at Basecamp, is the author of Shape Up and the host of the Synthetic a Priori podcast. Here are a few of the topics we’ll talk about on this episode of Customer Conversations: The role and goals of customer research
Lucas currently leads product marketing and strategic partnerships at Gorgias and has previously founded successful companies including Venngage and Treats Happen. Here are a few of the topics we’ll discuss on this episode of Customer Conversat
Ben is the CEO and co-founder of Tuple (the best pair programming app for remote teams). He is also the host of one of my favorite podcasts the Art of Product, a former Thoughtbotter and the creator of several educational products for Rails dev
Nikki Elbaz is a persuasive copywriter and email specialist at CopyHackers who’s written revenue generating content for brands including Shopify Plus, Doodle and Resident Home.  She’s an expert in using research to understand why customers buy
Lorin is the Founder of the Customer Intelligence Institute.  She has worked with dozens of high-growth companies including best-in-class startups, emerging market leaders, and unicorn companies to contribute to successful exits and record quar
Lomit is the VP of Growth at IMVU.  He is also the best selling author of the Lean Startup series book, Lean AI as well as a public speaker and startup advisor.  Lomit has a ton of experience getting companies to and through the rocketship grow
Jessica is the Co-Founder and CEO of Wonderment.  Wonderment helps e-commerce merchants grow and scale their businesses.  She has tremendous experience in marketing and startups.  Her career expertise has included working at HubSpot, InVision a
Chip is the Manager of Strategy and Planning at Uber Eats.  He has tremendous experience in pricing and partnership strategy.  Here are just a few of the topics we discussed in this episode: Being data driven with your team When do you know wh
Claire is the Co-Founder of Elevate & Forget the Funnel.  She has tremendous experience in SaaS marketing and growth.  Here are just a few of the topics we discussed in this episode: What customer-led growth means and how to nail it The differ
Caleb Elston is the Co-Founder and CEO of Delighted.  Charles Studt is Head of Marketing at Delighted.  Together they make a rockstar team of experts passionate about making your product better through customer feedback.  Here are just a few of
Rob Fitzpatrick is a serial entrepreneur and author of the classic customer research book, The Mom Test.  Rob talks to us about the importance of customer research as it applies to your business through the various stages of growth.  Here are j
Jenko Kent is the founder and creative director at VideGro and has spent almost a decade directing and creating engaging video content that drives serious ROI for DTC brands. In this episode, Jenko shares: Why rapid iteration beats perfect plan
David Greenberg is the SVP of Marketing at Act-On Software.  David shares more about his background and how he wound up helping companies like Act-On grow successfully through marketing.  Here are some of the highlights of what you can expect i
In this episode we’re joined by Adrienne Barnes. Adrienne is a B2B SaaS Content Marketer and strategist who’s advised and written for top B2B SaaS companies including Stripe, Drift, and Demio. She is also the founder of Best Buyer Personas. We
In this episode we’re joined by Louis Nicholls. Louis is the founder of Sales for Founders, SparkLoop and several successfully exited companies. He’s also the author of the Social Proof Handbook. We discussed: - The importance of understanding
Show Highlights Personalization is all about who you are targeting Everything starts with identifying and solving the customer pain points ‚ÄúOnce you can target, the world changes for you‚ÄĚ Nailing down an effective process to enable you to mo
Hiten is a prolific SaaS founder of companies including Kissmetrics and Crazy Egg and is now working on FYI. He also runs Product Habits to help other founders develop the habits they need for success. In this episode, Hiten shares: His framewo
Samuel Hulick is best known for running useronboard.com, producing pithy teardowns, and writing “The Elements of User Onboarding. We talked to user onboarding and UX expert Samuel Hulick about: The importance of understanding customers desired
Asia Matos is the Founder of DemandMaven.  In this episode, Asia lays out the truth in marketing for early-stage SaaS companies and startups to put your product on a rocketship.  Learn more about the importance of customer research, extracting
Corey Zettler is the Director of Product Management at Chief.  In this episode, Corey shares with us the difference of approach to building internal versus external tools.  Learn more from Corey about measuring the performance of an experientia
Jonathan Bartlett is the Chief Product Officer at Troops.  Jonathan shares what you need to do now to prepare to sell your SaaS product to the enterprise.  Other topics we discuss in this episode include managing your product like a business, c
Chris Ronzio is Founder and CEO of Trainual. In this episode, Chris shares with us the creative methods the Trainual team uses to continuously improve their product.  Learn from their product ideation process, a host of valuable product tools a
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