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Just because you started your brand and it is your "baby" doesn't mean that you know or have the skills to grow it and make it profitable. And unless it is profitable and operated in a way that allows it to grow - you will be stuck in a hamste
Jane Hamill, a successful ex-clothing designer and retailer who saw a growing need in this niche for honest advice and specific step-by-step strategies to run a profitable product business without losing your shirt – or your mind.In this episo
If you have a fashion brand chances are at some point or right now you might be wondering why you are not selling - at all or more of your products. It is very common for new brands to launch and sell nothing for a long time. Imagine having sp
Back in 2008 I launched my very own fine jewellery brand Deci London. Despite knowing so much after working for 10+ years in the fashion industry, launching and growing a brand and business of my own came with a whole new set of learning and le
A childhood love for hats became a thriving business for Swiss-born, Thailand based Anne-Claude, the founder of accessories resort brand Mon Panama.When the pandemic came, the demand for her retail business overnight dried up. But closing down
Meet Monika Young, a London-based creative, ex-fast fashion buyer and a lover of all things California. When her buying job in Berlin started giving her the blues, she knew she had to make a change. She saw first-hand how fast fashion brands w
Most fashion brand founders chase cash in the wrong way and for the wrong reasons. Often if they find financial success at the beginning, they struggle to maintain it and make it last. Others spend years building a "brand" without (seemingly
Yusuf’s passion for making started whilst reading law at The London School of Economics where he thrived in the extracurricular. He continued to explore his creative side whilst training to be a solicitor. An avid workshop taker, he tried the g
Most creative brand founders inexperienced in business observe and emulate how others do it. However, so much can be missed and left invisible to a trained eye.In this episode, you'll discover how to add to your collection range strategically
Most creative brand founders and designers overestimate the importance of individual products and design elements and hugely underestimate the importance of having a cohesive collection. In fact - most creative brand founders do not understand
Most creative brand founders and designers overestimate the importance of individual products and design elements and hugely underestimate the importance of having a cohesive collection. In fact - most creative brand founders do not understand
Meet Sonia Summan - a multi-talented fashion industry expert who has spent 20+ years specialising in sales for a wide range of brands from the high street to the luxury segment of the industry. Quite honestly - there is nothing Sonia doesn't kn
More than half of those brands that launch close doors within a year or two of launch. Many struggle a little longer and join the long list of brands that once had so much promise and then they no longer could be sustained. If you wonder why or
Meet Arlette Ess - a self-taught artist and ex-model who turned her art into wearable creations. And not only that...her works of art can now be bought at Hermes - the luxury brand that exemplifies art, craft and luxury. Listen to this episode
The great creative brand founders, leaders and fashion business CEOs ask the best questions in order to get the right information. This is what ultimately distinguishes those who succeed from those who flounder and disappear. Knowing how to as
Following on from the last episode setting out business trends to be mindful of throughout 2022, in this episode Dessy speaks to Karolina Barnes about the importance of creative collaborations as a growth business strategy. Episode notes:List
As we turn the leaf to a new year - what can we expect from a year that follows on from an already very challenging past couple of years? In this episode, Dessy discussed five core themes she believes are important to take note of and be mindf
To niche or not to niche is the question most ambitious fashion would be fashion-preneurs and brand founders should ask themselves but oftentimes don't. The result is often struggling to find success, frustration and loss of time and money.In
Become A Fashion Insider (The Book) is OUT! After years of thinking about it and hoping I will discover another book on the topic (and I didn't) I sat down and wrote my own. This book presents the vital information creative entrepreneurs and b
Polly Alexandre started her professional career in the fashion industry, but that was just the beginning... She soon realised that as much as she loved fashion, perhaps the job she was doing wasn't the right one for her. Perhaps there were othe
Alma Barrero is an image consultant with a twist. After spending years working with women and helping them find or change their style, she was left burned out and wanting to play a bigger part in her client's transformation. Instead of keeping
Stephanie Irwin has worn many hats within the fashion industry and as a podcaster, she knows more than most about what the true face of the fashion industry is. In this episode, we speak to Stephanie however about her job as a UX designer with
Lily Hattingh is one-half of the Mojo Media Agency - a boutique media company that works closely with small eCommerce business owners who are looking to grow their business or in a need of little extra mojo to take their business to new height
Kate Hills is perhaps the best-known British manufacturing champion. Over the last decade or so, she has challenged creatives to think differently about manufacturing in Britain and strategically plan for making on local soil. She has supported
While most of us procrastinate from time to time, creatives often take procrastination to a whole new level and turn it into perfectionism. Perfectionism, in turn, drives us mad and makes us feel incomplete, never quite good enough, and robs u
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