Delivering age-restricted insights at your convenience, Greg Crow returns to How Convenient with category expert Ryan Griffin. From product innovations to Koupon’s unique solutions for emerging age-restricted brands, this episode will have you

Label Insight Proves Health is Wealth in Convenience Retail

Sep 22nd, 2021 22m 29s

On this week’s episode, Jason Lipsitz of Label Insight joins Koupon’s Allison Berti to explore the emerging better-for-you trend in c-store and its influence on purchase behavior. Learn from the industry’s most trusted health and wellness produ

Cannadips Makes the Case for CBD

Sep 15th, 2021 26m 38s

As convenience retail takes the CBD craze to an all-time high, CEO of Bodlt Runners Corporation-Cannadips CBD Pete Diatelevi joins Gregg Augustine to share actionable category insights for brands and retailers. From profiling the broad spectrum

Leveraging Loyalty: How brands and retailers are using digital channels to grow consumer activation and engagement

Aug 25th, 2021 19m 41s

Loyalty programs have become a major focus amongst convenience retailers and CPG manufacturers as tools for communication and drivers for engagement. In this week’s episode, Greg Crow and James Meara break down the benefits of offering loyalty

Hometown Heroes: A Closer Look at Convenience and Community with Thorntons

Jul 28th, 2021 24m 58s

Community is central to convenience retail—if you don’t believe us, here’s your chance to hear it from a leading c-store chain. In this week’s episode, Sarah Prorok and Alex Kupper of Thorntons join Greg Crow to share their post-pandemic playbo

Insights à la Carte: The Recovery of C-Store Food Sales

Jul 1st, 2021 13m 13s

Shoppers are hungry for normalcy, and c-stores have just the right products to satisfy their cravings. Brian Lind returns for this week’s episode to milestone the convenience industry’s post-pandemic recovery and provide updated category foreca

Game On!

Jun 2nd, 2021 19m 11s

It’s all fun and games in this week’s episode as Brian Reinhart joins Brad Van Otterloo to share some gamification opportunities for brands and retailers. Learn how games can help engage consumers, drive store trips and boost sales. Hosted by:

Insights Uncorked: How Alcohol Promotions are Key to Category Growth

May 12th, 2021 7m 2s

Shaken and stirred by changing consumer tastes and tech innovations, alcohol is the c-store category on everyone’s lips. Sara Herrity joins guest host Allison Berti on this week’s episode to forecast opportunities for retailers to capitalize on

Spilling the Tea on Packaged Beverages

May 5th, 2021 10m 40s

With summer quickly approaching, we’re cooling off with our favorite bottled beverages and the latest category news! In this week’s episode, we highlight trends that brands are capitalizing on to win consumers in the packaged beverage category,

All in on Flavor: The Tastes Trending in Tobacco

Apr 28th, 2021 9m 14s

Today’s tobacco flavor preferences are trending back to the basics with more and more menthol sales. In this week’s episode of How Convenient, Bokai Zhuang joins Greg Crow to provide important insight as to what’s happening in menthol in the to

What the Tech is New in Tobacco?

Apr 14th, 2021 16m 7s

With significant digital innovations and legislation changes, tobacco has become an increasingly impactful category for c-stores. As a result, the marketing opportunities for convenience and CPG brands are tremendous. In this week's episode, Gr

Industry in Review: Convenience Retail and CPG Brands Post-Pandemic

Mar 31st, 2021 16m 48s

Closing out a full calendar year since COVID shut down retailers across the nation, Brad is back on this week's episode to answer this million-dollar question: When can we expect the convenience industry to return to 2019 trip and sales levels?

Small Operators, Big Transformation: Digitizing Independent Retailers with NRS

Mar 24th, 2021 18m 9s

Today's consumers have a healthy appetite for e-commerce and seamless digital experiences, but small retailers often lag behind with their technological and e-commerce capabilities. Greg Crow welcomes VP of Innovation at National Retailer Solut

Fully Charged: The Rise of Energy Drinks in C-store

Mar 17th, 2021 13m 36s

Energy drinks have quickly become a c-store MVP for boosting sales and driving trips. In this week's episode, Melissa Jordan joins Greg Crow for a discussion on profiling the distinct energy drink customer segments and how c-store retailers can

The Sweet Spot: How Candy Brands Can Stand Out

Mar 10th, 2021 12m 17s

A special treat for any sweet tooth, this week’s episode continues our conversation of the candy category (see episode 3: Trick-or-Treat? Candy Growth and COVID). Mary Trinko joins Greg Crow to reveal the megatrends taking hold of candy consume

Making the First Move: How to Introduce Customers to Your Loyalty Program

Mar 3rd, 2021 9m 27s

Building valuable, long-term relationships with shoppers is no easy feat. Diving further into loyalty in c-store (see episode 10: Lessons on Loyalty), this week’s episode covers consumers’ first loyalty trips. Discover our insights relating to

The Smoke Show

Feb 24th, 2021 16m 3s

This year is a game-changer for the age-restricted category. Tobacco manufacturers and convenience retailers are reimagining their business and product strategies to keep up with new regulations and evolving consumer needs. Learn all the catego

Lessons on Loyalty: How to Innovate and Inspire Engagement

Feb 11th, 2021 14m 16s

In an age defined by digital transformation, a retailer’s most valuable consumer is one that is digitally engaged with its loyalty experience. Dustin Kuk joins Greg Crow on this week’s episode to share the best practices for both convenience re

Ice Cold Cheers: Hard Seltzers Make a Splash

Feb 3rd, 2021 9m 47s

Whether you’re team White Claw or team Truly, our data suggests your hard seltzers purchases grew 146% in 2020. Kevin Doherty joins host Greg Crow for this week’s episode to discuss the incredible market and sales growth of this fan-favorite in

Exclusive Offer, Redeem in C-Store

Jan 27th, 2021 10m 3s

Promotions have become an effective tool for c-store retailers to drive trials and trips, build shopper loyalty, strengthen partnerships and boost category sales. In this week's episode, Greg is joined by Danna Barakat to explore how retailers

New Year, New Trends: How C-Stores are Fueling up for 2021

Jan 20th, 2021 25m 3s

With 2020 in the rearview mirror, the convenience industry is headed in new directions. The slowing of in-store trips during the pandemic presented c-stores with opportunities to draw insights from customer data and focus on innovation. In this

Food for Thought: The Future of Food in C-Store

Dec 3rd, 2020 16m 33s

Foodservice is crucial for the convenience industry, driving a higher gross margin than any other category. But unsurprisingly, the category has been heavily impacted by COVID-19. In this week’s episode, Greg and Brad discuss how c-store retail

Alcohol in C-Store: Enjoy this Episode Responsibly

Nov 9th, 2020 15m 11s

Alcohol has been a key trip driver for c-stores in 2020. The category growth has been dominated by beer sales, with Mexican import beers leading the way. But as the pandemic continues to shift consumer preferences and new brands enter the marke

Snacks: Some Like it Hot

Oct 30th, 2020 11m 27s

The snack category is a key trial channel for CPG manufacturers. While the pandemic has caused a drop in c-store snack trips, snacking behaviors have not changed. In this week’s episode of How Convenient, Greg and Brad discuss hot and spicy chi

Trick-or-Treat? Candy Growth and COVID

Oct 15th, 2020 12m 47s

With Halloween coming up, candy is on the mind. The candy category has been a shining light for c-store retailers this year, with the overall category up 9% vs 2019. In this week’s episode of How Convenient, Greg and Brad discuss which subcateg