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Monetising KnowledgeEpisodes
Episodes of Monetising Knowledge
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Simon Dell, Digital Marketer and Managing Director at simondell.com shares the four stage process he uses when planning to market a client's product. We talk about the process involved in determining where the marketing budget is best spent and
Lindsay Kirsch, an Online Course Creation Specialist, joins us in this episode as we talk about creating online courses for your business. She has been in the learning and development space for 12 years working with big brands like Johnson & Jo
If you are a business owner wanting to increase your sales or to have your messaging cut through the noise on social media, I encourage you to listen to this episode with Anthony English. Anthony gives us examples that we consider standard or b
In this episode, Adam Franklin, co-founder of Web Marketing that Works, shares with us how they help clients build trust by identifying and integrating 3 important pillars in business.In this episode we cover:Adam shares their company’s marketi
In this episode Stevie Dillon, Director of Stevie Says Social, talks to us about the use of social media for service-based businesses. Stevie shares her ideas about turning advertisements into converted customers and the 4 areas that businesses
In this episode, I talk to Chris Davis, the Director of Education of Active Campaign. Active Campaign is an email marketing automation software. Regardless of what software you use, tune in to this episode because Chris explains the 5 essential
In this episode, I talk to Angela Henderson, owner of Finlee + Me and Angela Henderson Consulting. Finlee and me has had great success in the online e-commerce space with her prolific and highly structured content marketing strategy. She has ha
In this episode I talk to Ale Wiecek, founder of SqrOne and a Customer Experience Design Consultant and Design Thinking Specialist.We talk about design thinking - the 5-stage process, implementing it in your business, and the do’s and don’ts of
In this episode, I talk to Peter Burgess who helps small to medium-sized enterprises systemise and automate their businesses.Peter is the founder of Olivitek Software who specialise in custom software development, technical consultancy and data
In this episode, I talk to Dr. Anthony Metivier, book author and ambassador for Thinkific. We talk about marketing products effectively including his own product the Magnetic Memory Method.In this episode we cover:Experience and knowledge in le
In this episode, I talk to Sally Eberhardt, author of the book Pain-free Networking for Introverts. We talk about pitching and long-term benefits of networking.In this episode we cover:Sally’s background and what made her decide to write a book
In this episode, I interview James Rose, an engineer who brings ideas to life. We talk about how he successfully created 2 products that went into market, his new business Content Snare, and his experiences.In this episode we cover:The story of
In this episode I interview Georgia Thomas, author of The Small Business Legal Toolkit, and we talk about protecting your business’ products and services.In this episode we cover:Georgia's services for small businesses with a special focus on I
In this episode, I interview Carrie Gurr, Director at Taipan Group Ltd.Taipan Group Ltd. provides advice and develops strategies to asses and mitigate cybersecurity risks to an organisationIn this episode, we tackle the following:What is the GD
In today’s solo episode, I will walk you through the exact process I use to help my clients shape their online course, get resources up and online and ready for sale and distribution in 12 weeks.In this episode, we tackle the followingThe exact
In this episode I talk with Jacob Aldridge from businessDEPOT about how he is helping small business owners to identify and develop products from their IP.Over the past 12 years, more than 300 active growth businesses in Australia, the UK, and
In this episode we are joined by Dr Emily Verstege about the untapped area of online diagnostics and quizzes for monetizing your knowledge and building a thought leader status.In this interview we cover:How she teaches influencers, experts, tho
In this episode I interview independent book publisher, author and illustrator Dyan Burgess. Dyan has self-published a whopping 2 million words and currently produces a book per month.In this episode we cover:Why you should look at publishing y
In this episode, our guest is LinkedIn expert, Adam Houlahan from Web Traffic that Works where he helps people build personal and business brands.In this episode we cover:Advantages of building a personal brand on LinkedIn for Business-Business
In this episode, I interview Jay Fiset the Creator of Masterminds to Millions program that helps people to launch, fill and run successful masterminds. In this episode we cover:Why you need to be in a mastermind as well as leading a mastermindT
On another solo episode this week. I suggest five things you can be doing to make the most of this quieter time to set it up your business for a prosperous year ahead.In this episode I cover:Looking at new ways to build your email listWhy just
In this solo episode I talk about a subject that I am passionate about and that is helping people to identify whether an online course is right for their business.In this episode I cover:Why an online course isn’t right for everyoneThe importan
In this episode we are joined by the co-founder of digital start-up agency Periscope Martin Corr. This new marketing business agency offers world class strategy, consulting, infrastructure and services to ecommerce businesses. In this intervie
In this episode we are joined by acclaimed speaker, trainer, business consultant and founder of Speakable You, Jacqueline Nagle.In this interview we cover:Why preparation is the key to good conversationsHow learning to become a good speaker gre
In this episode we are joined by the Jon Hollenberg, from Five by Five, a Gold Coast based web design agency who build great looking high performing websites with WordPress. He has also the author of "Love at First Site -A No B.S Guide To Getti
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