RED Podcast
RED - The Marketing Podcast For Experts
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RED Podcast
RED - The Marketing Podcast For ExpertsClaimedEpisodes
RED Podcast
RED - The Marketing Podcast For Experts
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Subscribe to RED Podcast – The Marketing Podcast for Experts on SoundwiseClick the icon below to listen.
Subscribe to RED Podcast – The Marketing Podcast for Experts on SoundwiseClick the icon below to listen.
Subscribe to RED Podcast – The Marketing Podcast for Experts on SoundwiseClick the icon below to listen.
Subscribe to RED Podcast – The Marketing Podcast for Experts on SoundwiseClick the icon below to listen.
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Jason Van Orden had the first podcast dedicated to making money online and a huge business related to it. Then he walked away. He's still podcasting, this time with a show called Impact: How to Grow a Thought Leadership Brand and Business. Why
This podcast used to be known as "The Marketing Podcast for Influencers." Then the definition of "influencer" changed to mean people like Kim Kardashian. Nothing wrong with Kim Kardashian, but this podcast is for experts, not social media socia
You've heard the saying, "People buy from those they know, like, and trust." I'll also add, "People buy from those they agree with." And never has the "agree with" part of this been so prevalent. We've got a lot to have opinions on these days
Joe Rogan has an exclusive deal with Spotify. Lots of people do. Is it worth it? Maybe for Joe Rogan, because he got paid a lot of money, but his guests aren't getting the boost from his podcast that they did previously. Howard Stern has simila
What happens if you say something that later comes back to be wrong? What happens when the stakes are so high that something you said (and believed) pulls you off the air? That happened to a nationally-known radio host and it can happen to you
Expectations are fine for relationships, as long as the parties involved are on the same page. For example, I expect to pay for a drink at the coffee shop, but I don't expect to pay for one when visiting a friend's house. Things get messy if yo
You've probably heard the saying about college professors, "Publish or perish." Like it or not, the same could be said about experts. And fortunately, we're in a world where getting out information out to the world is easier than ever. But how
You take a risk any time you share a message, especially if you lean in to something. What happens if you say something that later comes back to be wrong? This happened to a local (but nationally-known) radio host. After months of posting anti-
There is a lot of junk "information" online and some sites seem to have more of them than others. Whether you're looking at a free site, like YouTube, or a paid site, like Udemy, chances are that you're going to have to weed through a lot of no
On the last episode, I talked with John Jantsch of Duct Tape Marketing about his longevity in the "expert business." On this episode, I'm going a bit deeper into three of the concepts we discussed: Point-of-View Consistency of Messaging (and
I started my company in 1995, while I was still in college. I didn't think much of it at the time, but knew I didn't like working for somebody else and that I wanted options. I'm still here, but there are certainly those times when I ask myself
The beginning of the year is always a great time for self-evaluation, but right now, with a new President just taking office, is also a great time to think about "leadership" and being the type of leader that will help you to spread and be more
On RED 280, I talked about how I've switched to jumping rope for my main cardio exercise during the pandemic. I'd have a little experience with jumping rope previously, but was still pretty much a beginner, so when I got my ropes, I started loo
There are two rules all churches know (or will know soon enough). Both apply to your business. In This Episode: How to get booked for more gigs How to write a book (or several books) How to do more podcasts How to be a guests on other people's
Your podcast, your book, and your "media" has a lot more in common with church than you'd think. And whether you're a public speaker, a podcaster, or a writer, you have a lot in common with a preacher and how he communicates. Wayne Geiger is a
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